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Fashion for Nature

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The Project

Fashion brands are increasingly seeking ways to source natural materials that contribute to biodiversity conservation. Through a collaboration with Conservation International and The Fashion Pact, Wildlife Friendly® worked directly with leading global brands to explore how independently certified Wildlife Friendly® supply chains can help translate biodiversity commitments into meaningful action on the ground.

 

Wildlife Friendly® worked directly with Fashion Pact member companies through tailored one-to-one engagements to:

  • introduce the principles of Wildlife Friendly® certification and biodiversity-positive sourcing;

  • explore where certified natural fibres and ingredients could support existing sustainability commitments;

  • discuss opportunities to strengthen biodiversity outcomes within existing sourcing landscapes;

  • identify practical next steps for brands interested in developing Wildlife Friendly supply chains.

92%

of Fashion Pact members have reduced unnecessary and problematic packaging within their total plastic packaging volume

76%

of members are working on achieving plastic packaging with 100% recycled content

50%

of members have a biodiversity strategy

300,000

Hectares of land under improved agricultural practices

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Outcomes

Partners

About the Wildlife Conservation Society (WCS)

The Wildlife Conservation Society (WCS) harnesses the power of four zoos and an aquarium in New York City and a global conservation program to protect wildlife and wild places. The WCS Global Conservation Program is the world’s largest and longest-running field conservation program, partnering with Indigenous Peoples, local communities, governments, and other NGOs.

About the Global Environment Facility (GEF)

The Global Environment Facility (GEF) is the world’s largest multilateral fund for the environment. Its family of funds work together to address the planet's most pressing challenges in an integrated way. Its financing helps developing countries address complex challenges and work towards meeting international environmental goals. Over the past three decades, the GEF has provided more than $27 billion in financing, primarily as grants, and mobilized another $155 billion for country-driven priority projects. 

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Wildlife Friendly®

Get in touch

Building Economies to Save Ecologies©

 

Dedicated to conserving wildlife and supporting communities through market-based solutions.

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© Copyright 2026. Wildlife Friendly Enterprise Network (WFEN). A registered 501(c)(3) nonprofit organization. All rights reserved. Dedicated to conserving wildlife and supporting communities through market-based solutions.

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